Mar 29, 2024  
2017-2018 Southeastern University - Extended Education Catalog 
    
2017-2018 Southeastern University - Extended Education Catalog [ARCHIVED CATALOG]

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BPLE 3303 - MARKETING CONCEPTS


This course examines the basic function of marketing including pricing, product development and management, promotion, and distribution. The course emphasizes application and includes a project presentation.

Prerequisites & Notes
BPLE 1003

Credits: 3



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