May 01, 2024  
2018-2019 Southeastern University - Unrestricted Education Catalog 
    
2018-2019 Southeastern University - Unrestricted Education Catalog [ARCHIVED CATALOG]

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BBUS 3303 - MARKETING CONCEPTS


This course examines the basic function of marketing including pricing, product development and management, promotion, and distribution. The course emphasizes application and includes a project presentation.

Prerequisites & Notes
BPLE 1003

Credits: 3



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