May 08, 2024  
2022-2023 Southeastern University - Undergraduate Catalog 
    
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2022-2023 Southeastern University - Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 4113 - ADVERTISING

Topics include advertising, creative philosophies, copy preparation, ad-layout techniques for diverse advertising media, media planning, and media-buying tactics.

Prerequisites & Notes
NULL

Credits: 3


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