Apr 27, 2024  
2016-2017 Southeastern University Catalog 
    
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2016-2017 Southeastern University Catalog [ARCHIVED CATALOG]

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BPLE 3303 - MARKETING CONCEPTS

This course examines the basic function of marketing including pricing, product development and management, promotion and distribution. The course emphasizes application and includes a project presentation.

Prerequisites & Notes
Prerequisites: BPLE 1003

Credits: 3


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