Apr 27, 2024  
2018-2019 Southeastern University - Traditional Undergraduate Catalog 
    
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2018-2019 Southeastern University - Traditional Undergraduate Catalog [ARCHIVED CATALOG]

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BUSI 3303 - MARKETING

This course examines the structures, functions and behaviors of marketing systems. The basic exchange functions of pricing, product development and management, promotion and distribution are studies within the contexts of decision-making, consumer satisfaction and the environments of business.

Prerequisites & Notes
Prerequisites: BUSI 2113

Recommended: complete all pre-business core

Credits: 3


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