Nov 25, 2024  
2016-2017 Southeastern University Catalog 
    
2016-2017 Southeastern University Catalog [ARCHIVED CATALOG]

Marketing, Bachelor of Science


General Education Core - 55 Hours


Arts of Communication - 9 Hours


Behavioral and Social Science - 6 Hours


Choose One Behavioral Science Elective from the Following - 3 Hours


Social Science - 3 Hours


  • Credits: 3
  • BUSI 2203 Microeconomics is also required for graduation for all B. S. Business degrees as listed in the Pre-Business core.

Business - 3 Hours


Humanities and Fine Arts - 6 Hours


Mathematics - 6 Hours


Natural Sciences (with lab) - 4 Hours


Select one of the following and the corresponding lab:

Major - Marketing - 18 Hours


Marketing Electives - 3 Hours


Select one from any of the following:

Retail Marketing Concentration Major Courses - 18 Hours


Complete these courses instead of the Marketing Major Courses for a concentration in Retail Marketing.

Retail Marketing Electives - 3 Hours


Select one of the following:

Marketing Communication Concentration Major Courses - 18 Hours


 Complete these courses instead of the Marketing Major Courses for a concentration in Marketing Communication.

Required Courses - 9 Hours


Select any three of the following

Marketing Communication Required Courses - 6 Hours


General Electives - 8 Hours


Total Program Hours - 120 Hours